Lightbulb Moment | "We could manufacture & assemble our own photo booths"


My Lightbulb Moment came in the first two weeks of running Shoot Booth. After reviewing the existing photo booth equipment the company had purchased to start out I realised we could manufacture and assemble our own photo booths going forward without compromising on the quality of the equipment. This would also allow us to fully customise the product to suit our brand clients running experiential marketing campaigns. In all, it took another two weeks of research to secure all the necessary suppliers and we had the first of our new booths in service within six weeks at a significantly lower cost per unit. The business went from four photo booth units to 32 within 12 months and the business grew exponentially. 


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