He is known as the success baby the world over - on the internet, at least.
Florida-based Laney Griner says she took the photo eight years ago in 2007.
She took it of her then 11-month-old son, Sammy, on August 26th.
It has been used in different image forms to show either success, frustration or anything else you can think of.
In May 2008, the image was made freely available on image hosting site Pyzam.com.
In February 2012, British media company Virgin Media began running billboards featuring a mirrored version of Sammy's photo.
Image: knowyourmeme.com
But what does he look like now, eight years on?
https://twitter.com/laneymg/status/625624574164516864?ref_src=twsrc%5Etfw
He's grown up a bit. Feel old yet?